Category Archives: Advertising

Yeah, I'd say gaming is a privilege

Can you run it? Do you have $$? We can help! Looking random shit up on GameFaqs during a study break (and this is only the second day of classes, people! Studying > me), I came across this GameStop ad. … Continue reading

Posted in Advertising, Classism, Privilege, Video Games | 1 Comment

Girl Power? [Girls & Game Ads, Part 3]

Girl Power: Liberating or Objectifying? Way back when I did the first instalment of this series, I quoted a description of a GameStop commercial that an employee had seen while working in the shop. The long and the short was … Continue reading

Posted in Advertising, Gender issues, Girls & Game Ads, Series, Sex, sexuality, and sexual politics, Video Games | 16 Comments

The best drug you'll never take

Instead of finishing my rant on another one of those stupid “gifts for her” list, writing on gender in Indigo Prophecy, or finishing the essay I want to submit to She’s Such a Geek, I’ve been hit with the creative … Continue reading

Posted in Advertising, Gender issues, Science, Teh Funnay | Comments Off

Can't a man be "sexy" for once???

Democrat Dates! Only Women Are Sexy Here I was, trying to read Pandagon because I haven’t checked it out in a couple of weeks. I was minding my own business, looking forward to get my dose of snark against sexism, … Continue reading

Posted in Advertising, Gender issues, Politics, Sex, sexuality, and sexual politics | 3 Comments

Extreme 3some Gaming!

Alienware Ad from Game Politics So, I was surfing around this hot new feminist gaming blog, New Game Plus, which lead me to a link to Game Politics but before I actually could read any of the content, I was … Continue reading

Posted in Advertising, Sex, sexuality, and sexual politics, Video Games | 4 Comments

Empowerment Through Lipstick?

Cosmetic ad from Feministe Feministe has just reinforced how much I never want ads on my blog. I had the dubious pleasure of seeing this ad on the side of the blog; one of the three from blogads that Feministe … Continue reading

Posted in Advertising, Gender Cultism | 3 Comments

GQ's "Men" of the Year

GQ's Men of the Year Covers
One of the guys?

In my first installment of my Girls & Game Ads series, I commented on a disturbing phenomenon in the portrayal of men versus women:

Another thing evident in this particular line-up is something I’ve noticed as another feature of video game advertising: images of women tend to have the large boobs as a focus (either by showing lots of skin or by having skin-tight costumes), while images of men tend to focus on the face, or show a heavily armoured (or clothed) man. While there are obviously exceptions to this (armoured/small breasted women, scantily-clothed men, etc), I posit that this dichotomy is one that is typical in advertisements for the gaming industry.

Enter GQ and its “Man of the Year” winners. With AOL News’ tagline Aniston Joins the Guys one would expect the cover to show a confident, strong Aniston with a focus on her head/face. But GQ, unfortunately, has chosen to take the same approach to the portrayal of men and women as I described above. Continue reading

Posted in Advertising, Companies Behaving Badly, Gender Cultism, The Evil -ism's, Video Games | 4 Comments

What If Our Privilege Was Given To Those Without?

Click the image to make the invisible visible. [Link goes to an SWF movie] Via feminist LJ.

Posted in Advertising, The Evil -ism's | 4 Comments

Complicitly exploiting young women NOW

I was starting to feel bad about dragging my feet in support of NOW (National Organization for Women), but not anymore. Well, I’ll let my letter speak for itself [link added]: I’m a young feminist who has been aware of … Continue reading

Posted in Advertising, Companies Behaving Badly, Feminism, Pornography, Sex, sexuality, and sexual politics | 10 Comments

NES = Love

All I have to say is, yum: Old-school gaming is brought to life again with Generation NEX. Via Pandagon.

Posted in Advertising, Video Games | 3 Comments