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March 6, 2008
Why are body politics important? [Loving Our Bodies, Part 4]
by @ 7:39 pm

If I had a penny for every time I’ve seen people, both men and women, call issues such as shaving “petty” or otherwise mock them when someone brings up the double standard as an example of why we aren’t equal, I would be a rich, rich woman. But why is something that, on the surface, seems so minor and so tied-in with personal choice a continual talking-point within discussions of equality?

The easy answer is that it’s not about the act of shaving or not shaving, but rather what those personal experiences mean when they are put into the greater context of socialization and gender roles. What does it mean to learn womanhood? What impact does it have on how we view women’s personhood?

Read the rest…

[Comments (14)]  [link]
Filed under Feminism; Gender Caste; Gender Cultism; Loving Our Bodies; The Beauty Myth

January 24, 2008
Male gaze, what male gaze?
by @ 2:32 am

I think the video says it all. But, if not, then go read this deconstruction of the site being advertised: Chickipedia. For Guys That Never Get Laid.

[Comments (2)]  [link]
Filed under Gender Cultism; Gender issues; Popular Culture; Sex, sexuality, and sexual politics; The Beauty Myth; The Evil -ism's; The Internet is Serious Business

January 10, 2008
Debunking a “female privilege” list
by @ 1:41 pm

Over on her LJ, Rachel Edidin debunks purported “female privileges” one by one:

Let’s take a closer look at some of these “female privileges”:

1. I am physically able to give birth to another human being, and then do my best to mold her or him into the kind of person I choose.

My sexual choices are more likely than a biological man’s to have life-altering consequences. As a result, the responsibility for birth control is tacitly mine. However, I am less likely to retain custody in the event of a divorce.

2. I am not automatically expected to be the family breadwinner.

If I am not contributing financially to my household, is assumed that I will be a parasite, or, at best, confined to the domestic sphere. In exchange for financial support, I will be assumed to “owe”

3. I feel free to wear a wide variety of clothes, from jeans to skimpy shorts to dresses as appropriate, without fear of ridicule.

If I am harassed or assaulted, it is likely that I will be blamed because of my choice of attire and/or adornment. My culture perceives many styles of dress as inviting extremely invasive and/or personal commentary by strangers, and the style of my dress will have a much more profound affect on my personal and professional opportunities.

Read the rest of the 25 point list here: When I Say “Check Your Privilege”…

[Comments (13)]  [link]
Filed under Gender Cultism; Privilege

November 6, 2007
Exposing the hypocrisy of Unilever’s targeted marketing
by @ 3:35 pm

Dove and Axe — which send diametrically opposed messages about women to their target audiences — are both made by Unilever. This video juxtaposes the two campaigns in order to raise awareness of the connection between the two.

Via The Hathor Legacy.

[Comments (7)]  [link]
Filed under Advertising; Companies Behaving Badly; Gender Cultism; Gender issues; Popular Culture

March 8, 2007
My Story [Loving Our Bodies, Part 2]
by @ 5:10 pm

While I agree with him that it’s not fair that women are expected to remove all of that hair while men are not expected to. Whatever way you look at it, is unnecessary and well just not fair. Why is it gross on a woman but not a man? While I understand this inequality, I am so socially conditioned that I can’t break through with leaving hair because I hate the idea of someone thinking of me as ‘gross’ and well I have heard those terms too often in response to female underarm or leg hair. Don’t get me wrong when I see other women with underarm hair or whatever I am not grossed out instead I want to say ‘good on you’. I just can’t seem to do it myself.

[From Me=Bad by kristy]

I’ve been on-again/off-again with things like shaving and bra-wearing. For the shaving, I faced intense pressure from some members of my family, mainly my father (who, of course, does not shave anything but his beard), and was called “gross” the few times I went out with hairy legs until I actually had it out with him and told him that he was not allowed to say that shit to me. He still does sometimes make niggling remarks, though the more I point out that those kinds of remarks are exactly why he and I aren’t close, the more he at least seems to try to stop.

I haven’t shaved for almost a year now. The last time was in summer because I got annoyed at my hair. Although I actually stopped shaving my pits completely in the summer because I kept getting painful ingrown hairs. I do trim them occasionally, because I don’t like the way it feels if it’s really long and I’m sweaty.

For anyone who wants to try to stop shaving, I would suggest starting off slow. For about two years I would shave in summer (where people could see my hair from my short sleeves and occasional skirts) but leave it long in winter, where the only one who was looking at it was my boyfriend at the time. And, well, I knew he didn’t care and furthermore if he did, I wouldn’t have been with him.

The hardest thing for me was taking the step from secretly growing my hair to publicly doing so. Like kristy, I was terrified of being seen and called “gross” — after all, hadn’t I heard that same rhetoric from my father? Hadn’t I heard my friends and family say the same things about other women who didn’t conform properly to the beauty standard? Hadn’t I, myself, once both said and believed the same things?

I was terrified. I was defensive about it. But I did it. I made my point. Right there in Miami, one of the most image-conscious cities in the USA, I put on my short skirt — in the full heat of summer, I was not going to stick to jeans, let me tell you! — leaving my legs in all their hairy glory for all to see, and marched right out of my house.

I had to go to the supermarket. I was with my best friend at the time and, believe me, I was paranoid. “Everybody’s staring at me! They’re judging me! I know what they’re saying, ‘Gawd, look at her. Doesn’t she care enough about herself to try and look good?’ I just want to die!”

But, then, because my feminism had given me the vocabulary to deal with and understand my situation, I told that part of me, “Why is it that going out as your natural self makes you want to die of embarrassment? Why is it that being proud of what you look like by nature must mean that you aren’t taking proper care of yourself? Men are allowed to grow any part of their hair that they please without these comments. That’s holding women to an unfair beauty standard. That’s inequality in action, and it’s your duty to fight it. This is why you’re a feminist. Because women aren’t allowed to feel comfortable with ourselves just the way we are.”

And so the next day, without shaving, I put on another short skirt. And the next day. And the next. I had to have it out with my father a couple of times. I was defensive to my friends and family if they asked about it. But I did it. Every day it got a little bit easier, I got a little bit less defensive, and my family started to accept it as just another quirk from the one in the family who has always marched to her own drummer.

Is there any day where I slap on my skirt in my hairy-legged glory that I don’t feel any anxiety, or any shame? No. I will most likely live and die with those feelings, thanks to the way we are socialized from young girls to feel that our natural bodies aren’t good enough. But I can’t let shame or fear run my life. I won’t let it.

So, World? My name is Andrea. I do not shave or wear makeup on a regular basis. And, you know what? I am a strong, beautiful woman who is perfect just the way she is.

[Comments (21)]  [link]
Filed under Feminism; Gender Cultism; Loving Our Bodies; Series

Introduction [Loving Our Bodies, Part 1]
by @ 4:55 pm

For International Women’s Day, kristy has put up a wonderful and thought-provoking post. So thought-provoking, in fact, that my comment turned into a post which turned into a series. This is the introduction of that series.

First off, let’s look at what kristy said:

Mr T and I got into a kind of unusual argument the other day. He was arguing that he doesn’t understand why I bother with traditional hair removal (I shave my underarms, legs, and pluck my eyebrows). While I agree with him that it’s not fair that women are expected to remove all of that hair while men are not expected to. Whatever way you look at it, is unnecessary and well just not fair. Why is it gross on a woman but not a man? While I understand this inequality, I am so socially conditioned that I can’t break through with leaving hair because I hate the idea of someone thinking of me as ‘gross’ and well I have heard those terms too often in response to female underarm or leg hair. Don’t get me wrong when I see other women with underarm hair or whatever I am not grossed out instead I want to say ‘good on you’. I just can’t seem to do it myself. Mr T said ‘if he was a female he simply wouldn’t remove the hair’ to which I was quite annoyed with because it is simply unfair for him to make that remark as a man. […] It’s very easy to sit there from another side and argue ‘if….’ but let’s face it you really don’t know what it’s like til you have experienced it and dominant culture is quite powerful.

This resonated with me first and foremost on a personal level, because I have faced the same struggles that kristy is describing. It also resonated on another level because of some of the most persistent and annoying criticism my Equality List about how it’s all “frivolous” and “petty shit” (of course, one of the best responses was a woman named Janis who boiled that language down to what it really means: “You can vote. What more do you want? Now show me your tits!”). And then, of course, there’s Mr T’s reaction, which is (as kristy points out in her post) the standard one for people with privilege. I intend to discuss all of those, though I’m not sure if the last one will be a Privilege in Action post, part of this series, or if I’ll try for both.

Anyway, this will, I think, be one of my shorter series but I think it will be a powerful one, too. The more we women band together and discuss the issues, both similar and different, that we’ve experienced in our lives, the more we can understand that we’re not alone and share strategies to improve our lives and possibly pave the way for the girls and women who come after us.

[Comments (6)]  [link]
Filed under Feminism; Gender Cultism; Loving Our Bodies; Series

February 18, 2007
Now that you’ve felt a woman’s pain, the learning can begin
by @ 1:38 am

Over at Sara Speaking Sara has a post called See? See what I mean? which discusses how her male co-worker experiences the same kind of gender-based discrimination that women encounter in male-dominated jobs.

Our main customer set is stay-at-home or work-from-home moms. We have Babies and Biceps classes, prenatal yoga, storytime. Now I agree that it sucks and I’m sorry, I really am, because I know how it feels to be overlooked or disrespected because of your gender, but where children are concerned, women are just expected to be “naturally” more competent. If this were a male-gendered workplace (a sports bar, an auto parts store, a game store, an electronics/hardware store), people would be going to him first, assuming that he was “naturally” competent.

“Well that’s just stupid.”

Yes, yes it is. Which is why I’m a feminist.

“Well that’s just stupid,” he said. You bet it is. And yet, even as Sara sat there agreeing with him and using his experience (as a man) to illustrate why she’s a feminist, he rejected what she was saying in favour of his own opinion that feminism “privileges” women.

Let’s look at that for a minute.

As a man, Sara’s co-worker has gone through life assuming that if he’s hired for a job in which he interacts with customers, customers will respect his knowledge as an employee of the store. This is, I think, a reasonable thing to expect. But, here’s the catch: women can’t reasonably expect that, we can only hope the customer base is more intelligent than to rely on gender stereotyping.

What is happening to Sara’s co-worker is wrong. You won’t get any disagreement from most feminists on that. What I find to be sad, however, is that this man was presented with a perfect opportunity with which to explore his own privilege and to understand, even a little bit, what women face every day of our working lives. Here was a real, live feminist telling him that unfair situations like his were why she was a feminist and all he could think about was to go on about how men aren’t “fairly” represented in feminism.

Most schools of modern feminism don’t shy away from discussing masculinities and men’s issues. They also don’t shy away from having men in their ranks. The only fair way to conduct the fight for equality is to have it focus on those who need it most. And, as long as men are disproportionately advantaged by society, those people are going to be, more often than not, women.

[Yes the title of this post was shamelessly swiped from Family Guy… I can’t be expected to be witty all the time!]

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Filed under Feminism; Gender Cultism; Privilege

February 6, 2007
A deeper look into femininity [The Gaming Beauty Myth, Interlude]
by @ 11:00 pm

I’m labeling this as an “interlude” because the constructs of femininity I’m about to address don’t all directly intersect with the beauty myth, but the way that they interact with femininity as a whole is a topic that I feel needs to be addressed. I’ve been sitting on this one ever since Shannon over at Egotistical Whining wrote a commentary on the second part of this series.

In life, and especially in male-dominated areas, femininity gets a bad rap. It’s seen as frivolous, as emotional, as irrational, as naive… the list goes on an on. It’s not, however, seen as desirable to possess because it’s somehow lesser than masculine traits.

I’ve tried to dispel that false dichotomy in my series thus far, but it’s hard to see the bigger picture when the topic at hand is the beauty myth, a cultural paradigm that relies on ruthlessly exploiting the negative aspects of femininity in order to maintain the connection between women and sex. So I’m going to try here again to illustrate why, exactly, despite its flaws it’s not in our best interest to throw femininity into the same trash bin as the beauty myth itself.

Read the rest…

[Comments (4)]  [link]
Filed under Gender Caste; Gender Cultism; Popular Culture; Series; The Beauty Myth; The Gaming Beauty Myth; Video Games

January 27, 2007
BK commercial redux: It’s not about the burgers
by @ 5:32 pm

About half a year ago I wrote about the infamous Burger King commercial and I haven’t stopped getting shit about it. Even more so because it’s apparently on the air again. Most of them I just delete, but there has been one sitting in my moderation queue for more than a week now.

daisy wrote:

As a married women, I saw this commercial and asked what my husband thought. He had a laugh and I asked how he wasn’t offended. He simply said, why do guys play football, wrestle with friends, or eat huge burgers. Boys will be boys. He left me with that thought and I agreed. This commercial is targetted at men, let them enjoy it, and let them eat their meat.

I probably should have let it pass without comment, but the whole “let them eat their meat” was borderline minimizing, as the implication is “you shouldn’t bother raising issue about this kind of issue.”

But, then, today I was reading an entry by Jill of Feministe on PETA’s politics where she discusses the connection between meat and masculinity. Ariel, who is not only a vegan but has done research into the intersection of vegetarianism and feminism, would probably the better candidate to discuss this issue, but I’ll do my best to convey more clearly this time why this issue is an issue not because of the burgers, but rather because it’s perpetuating a destructive view of masculinity.

Read the rest…

[Comments (2)]  [link]
Filed under Advertising; Gender Cultism; Masculinities; Sex, sexuality, and sexual politics; The Evil -ism's

January 25, 2007
Good Idea, Bad Idea: Girlfriend List Satire
by @ 3:13 am

I am a huge fan of satire. Jonathan Swift’s “A Modest Proposal” was a delightful read. Irony is my bread and butter and I appreciate it when people can use it to great effect. But, therein lies the rub: most people can’t use it to great effect. Most people can’t even use it properly. Heck, I’m not even sure that I could effectively satirize something, which is one reason why I stick to only short bursts of sarcasm.

And yet one of the most common responses I get when I criticize a girlfriend list is that it’s a “joke”, a “satire”. That may be so, but for the satire to succeed then it needs to be more than vicious criticism of something, it needs to question a person’s assumptions about the nature of the subject at hand. Because otherwise what you’re left with is a piece of vitriol that is offensive without being thought provoking.

Read the rest…

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Filed under Gender Cultism; Girlfriend Lists; Teh Funnay

November 29, 2006
Using Beauty to Establish Gamer Cred [The Gaming Beauty Myth, Part 3]
by @ 8:14 pm

Wearing our sexuality on our sleevesLast time I talked about two prevalent female gamer archetypes that represent the gaming beauty myth and this time I want to expand upon how that interacts with the real gaming world.

One facet of being seen first for your sexuality and second for everything else is that it can influence your position in something unrelated. In the case of gaming, that means that it’s possible that how much you conform to beauty standards plays a part in how the community receives you.

Read the rest…

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Filed under Feminism; Gender Cultism; Series; The Beauty Myth; The Gaming Beauty Myth; Video Games

November 26, 2006
Female Gamer Archetypes [The Gaming Beauty Myth, Part 2]
by @ 4:55 am

Since this blog is primarily aimed at people at least somewhat familiar with feminism, I often take it for granted that people know what I’m talking about when I say things like women are “the sex class” or that female geeks are made into “Second Class Geeks” by the way we’re treated as potential dates first and geeks second.

But what does that mean for female gamer culture?

I believe that the gaming beauty myth informs the typical archetypes attributed to female gamers. Whether it be conforming to the traditional stereotype of “geek” — the unwashed, unattractive, glasses-wearing, basement-living untouchable — or being the “hawt gamer girl” — the sex kitten supposedly out of every geeky guy’s fantasy — the two archetypes I will examine below share a common thread: percieved attractiveness.

Though I should hope this is obvious, I want to emphasize that I am not attacking any people who conform in whole, or part, to these archetypes. This post is intended to explore how the beauty myth interacts with the way that female gamers are seen by others as well as each other.

Read the rest…

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Filed under Gender Cultism; Series; Sex, sexuality, and sexual politics; The Beauty Myth; The Gaming Beauty Myth; Video Games

October 4, 2006
Female Villains Can’t Win
by @ 11:38 pm

NWN 2 Villains
NWN2 Villains

The lineup for the villains in the next Never Winter Nights game has gotten some press over at Joystiq. Despite neither of the female villains being the “evil hot babe[s] we’ve grown accustomed to in the role playing genre”, the contrast between their stances and that of the male villain are striking.

He’s hunched slightly, in a way that looks like he’s going to charge you; a very active stance, and not one that draws attention to either his sexual organs or his musculature (the former being the trope for “powerful” women and the latter being the trope for “powerful” men). Described by Joystiq’s Alan Rose as “a frenzied berserker”, this “bald dude” seems to typify the Brute; he’s not exactly a high class villain, but even so he’s only one of many types of villain archetypes that one can choose from.

Which brings me to the next villain in the lineup; the “blue chick”. In terms of body type, if you took away the blue skin, changed her head, and upped her breast size a cup, she could almost be the twin of the other female villain. Of course, the one-size-fits-all female body type isn’t an issue confined to NWN (or even video games), and I gotta give the company points for the differences that are there.

In some ways, the blue villain isn’t the ideal of beauty: most notably, she has an odd-shaped head. But, looking at her posturing and her outfit there is definitely an element of sexuality that isn’t there with the Brute. While, with her sword raised high there’s no doubt that there’s an element to power in the blue villain’s posture, she’s shown in a 3/4 pose that causes the lines of her arms form a V that emphasises her chest. Costume wise, though I’m not sure what’s skin and what’s fabric, she appears to be wearing a chainmail loincloth and a halter top that is open to cleavage.

Finally, we have the last villain. Though her face is the recipient of Rose’s criticism (”Seriously, if you take away the flotation devices, we’ve got some serious androgyny going on here.”), I rather like that her face is less feminine than the blue villain’s. No, it’s not because I hate attractiveness, but rather because it seems to be one step in the direction of portraying many different types of women.

That said, she, too, is sexualized for all of her supposed androgyny. Her hands-on-hips position is, again, one of power (in this case its’ the power of defiance), but it also emphasizes her hips in a way that makes it clear that she’s supposed to be read as feminine. Her costume, with the focal point being her cleavage, does the same.

Honestly, I feel bad for the female villains out there — not only do they have to contend with the sexist digs if they don’t fit the “hot villain babe” category, but they still can’t seem to get away from sexualization even when it seems that their characters aren’t there to be sexualized! Come on, video game companies, won’t somebody think of the villains?

[Comments (15)]  [link]
Filed under Gender Cultism; Sex, sexuality, and sexual politics; Video Games

October 3, 2006
That’s not Mii!
by @ 7:46 pm

Update Dec 30, 2006: I’m admitting it straight up: I jumped the gun on this one and looked foolish because of that. I should have taken the time to frame it properly (examining why the preview program was this way, rather than addressing the Mii system, which wasn’t out yet) and then waited for the Wii to come out to do a comparison with the actual Mii system (which has its flaws as well as its good points).

However, my mistake is not an invitation to break the discussion rules. Commenters seem to be incapable of pointing out my flawed logic without calling me “stupid” or using terms like “whining” or “crying”. Since those kinds of comments are the only one this post continues to receive, I’m shutting off all comments. I’m not sure there’s anything else to be said on this issue, anyway, unless I make a new post that discusses the actual Mii system.

***

For those of you not in the gamer-know, one of the features that’s going to be available on Nintendo’s upcoming console, the Wii, is that you’ll be able to make an avatar of yourself, which will appear Mii channels and even represent you in some of the games. Sounds cool, right?

Well, not if you’re a glasses-wearing, green-haired loving, spiky haired woman who wants an avatar that even slightly resembles her. That’s right, folks, your resident blogger has checked out the Mii preview that was recently leaked.

Male-normative mindset, meet gaming avatar.

Since there is only one body type to choose from, the only ways I could signifiy my gender are long hair, eyelashes, and red lips. Every other combination I’ve tried resulted in it looking like a man. I’m not a man, I’m just not a wide-eyed, lip-puckering, long-haired girl. But that doesn’t make me any less female, or any less interested in having a Mii who, I dunno, looks even somewhat like me.

Since this is pre-launch, there’s still hope that they’ll introduce more body shapes. Maybe even some non-human ones (’cause sometimes I don’t want a freaky chibi-styled human to represent me, even if it did look like the correct gender). I’m hoping, because otherwise it’ll put a serious dent in my willingness to buy a Wii — especially if the avatar-using games are popular.

[Comments (4)]  [link]
Filed under Gender Cultism; Video Games

September 25, 2006
Men Stereotyping Women [Red-blooded American Sexist, Part 2]
by @ 11:03 pm

For those just tuning in, this is Part 2 of my series on a small blurb that Joseph Lisner wrote for Wizard’s “How to Draw” series (found here [JPG]).

In Part 1 I discussed how Lisner relies on stereotypes of masculinity to create a “boy’s club” environment meant to set his presumably male readership at ease. In Part 2 I will be focusing on the ways that he constructs femininity and in the process Others and objectifies women.

Read the rest…

[Comments (3)]  [link]
Filed under Gender Cultism; Red-blooded American Sexist; Sex, sexuality, and sexual politics; The Evil -ism's

August 22, 2006
Girls don’t want pink games… they just want pink games
by @ 12:21 am

According to a BBC News article, Games industry is ‘failing women’, girls don’t want girly games about makeup, they want girly games about relationships and chatting. Or something.

The chief operating officer for EA’s worldwide studios, David Gardner, had this to say on the matter:

They don’t want ‘pink games’. Thy are not trying to play girly games where Paris Hilton and Britney Spears go shopping and put make-up on.

[…]

The Sims is really a game about relationships - and that’s what girls want - they want relationships, they want to be able to chat.

Really, I’m thrilled that the video game industry is finally realizing that it has a vast, untapped market. But, picking and choosing stereotypes instead of realizing that women and girls, like men and boys, are people with varied tastes and preferences really isn’t the way to do it.

I mean, am I the only one who sees the logical disconnect between saying that girls don’t like “girly” games, and then pulling out the relationships and chatting stereotypes as the reason why many women play The Sims?

Could it, perhaps, be that the afforementioned “girly” games are stupid and badly made, while The Sims has a solid background and has had lots of thought put into it? Or perhaps that The Sims affords you a chance to play God, not only by controlling your sims, but also by downloading and even creating new content. There’s even the possibility that it attracts women because it’s not specifically marketed against us — if any objectification goes on, it’s completely player generated, rather than company generated.

I can see people playing it because they like forming (and breaking) relationships. That has been one of the fun aspects for me, too (as is amassing wealth, turning my characters into vampires, having my sims have more sex than I do, downloading cool stuff, etc). That Gardner would bring up “chatting” as a reason more women play The Sims, though, tells me that not only does he not know his company’s product very well, but he’s relying on stereotypes rather than actual evidence. The Sims is a single player game, the “chatting” that goes on in it is that you can click on a sim, select “chat” and they’ll speak in Simolean. Which is not, by the way, a real language. I hardly see that as qualifying.

Marketing towards women based on stereotypes isn’t working, the “girly” games that are cited as failing are proof of that. So, please, video game companies, stop cribbing off of my Top “Geek Girl”-Friendly Rules! list and start viewing your potential female consumers as a vaired and diverse group of people — you know, how you view your male audeince (save the teenage group, who you seem to think are sex-crazed, misogynistic, annoying and stupid children; while we’re at it, stop that, too).

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Filed under For "her"; Gender Cultism; Video Games

June 11, 2006
Gunning Down Romance
by @ 12:39 pm

[Quick intro in lieu of the full introduction I haven’t bothered to write yet: tekanji invited me to guest-blog here a few days ago. I don’t currently maintain a blog, but I moderate the Gender Roles and Patriarchy Hurts Men Too communities on LiveJournal, the latter of which I’ve crossposted this article to. Like the other bloggers here, I’m especially interested in the intersection of feminism and popular culture.]

There have been quite a few discussions lately (On Hugo Schwyzer’s blog, at Punk Ass Blog, and at Pandagon (also this post), Saucebox and Neurath’s Boat, about young men who think that feminism and heterosexual male sexuality are incompatible. (Which is even more interesting given the discussions here and Putting the “Fist” in “Pacifist” about how most men aren’t feminist *enough* to be worth getting involved with.)

I originally started this post as a “how-to guide” for these (presumably) sincere but frustrated nice guy types (I’m probably giving their professed sincerity more credence than it deserves, but the ones who are just the larval form of MRAs don’t really deserve much mention - I’m talking more about the ones Protagoras calls “Shy Feminist Men”), but was quickly overwhelmed by how much “how to” would be needed, and it was increasingly obvious what was fueling these misconceptions.

Read the rest…

[Comments (9)]  [link]
Filed under Gender Caste; Gender Cultism; Gender issues

June 6, 2006
How To Transform Yourself Into a Misogynistic Asshole
by @ 3:13 pm

Girls, we need to have a talk. Is this a familiar scenario for you? You come home from a long day of work or school and are looking forward to relaxing on the couch to play a few hours of your favorite game. Within seconds, your husband/boyfriend/father/brother swoops in and starts harping in your ear, “Games are for boys, BITCH!” Tired of hearing the same crap in your ear every day? Want to play your games in peace? Better yet, do you dream of sharing your love without getting sexually harassed, talked down, or called male? Well, you came to the right place.

Straight from the mouth of a gamer who happens to be female, I will… well, I certainly won’t be making a stupid, sexist list that derides women as naggers and then tells you how to get them to play games. But I sure as hell will be critiquing one from a writer whose creds is that she’s a “female gamer” — but apparently that doesn’t exempt her from spouting a load of sexist crap.

Read the rest…

[Comments (15)]  [link]
Filed under For "her"; Gender Cultism; Girlfriend Lists; Video Games

May 9, 2006
I am so glad I stopped eating BK
by @ 1:04 am

No, Burger King (BK) does not have the monopoly on awful advertising. Not by a long shot. But this new commercial combines sexism, racism, and probably a whole lot of other -isms that my mind wants to blank out into one nasty little package. I just… yeah. Didn’t Carl’s Jr. try this one before? And Jack in the Box? And, like, didn’t it fail? Miserably?

Shame on me for trying to apply Earth Logic to Marketing! I should know better, really. But, in all seriousness, this commercial is just plain bad. I don’t mean to pick on Burger King (well, I sort of do), but it’s making the rounds on ther internet (elsewise I never would have seen it, me being in Japan and all), and I can’t help but put my two cents in. Two cents that should be studying my kanji, but, hey, I got all but the hardest combinations right when my study partner quizzed me. I deserve a break.

So, without further ado, let’s begin with the analysis.

Read the rest…

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Filed under Advertising; Gender Cultism; Masculinities; The Evil -ism's

April 8, 2006
Introduction [Gaming Communities, Part 1]
by @ 8:28 pm

This is a subject that is very personal for me. So personal, in fact, that my original introduction was too bitter, too angry, and not productive enough to be considered suitable for this blog. I posted it in feminist_gamers instead. The incident that lead to all this, in which some feminist gamers blogged about their disappointment with Oblivion and male gamers got nasty about it, made me think, yet again, about my own experiences in the gaming community. About the arguments about “female gaming” sites. About how “gaming site” is synonymous with “male gaming site”, even if it has female subscribers. And it made me sad. No, worse, it made me sick. This is my life. This is what I put up with day after day.

All I want is to have communities available to me that aren’t exclusively for women. I want to be able to be seen as an equal — not a “gamer-lite”, not a potential date, not a Second Class Geek — in gamer groups that include men in them. I want to be able to talk about the issues I see in a game without male gamers dismissing the concerns as “ridiculous” or making “jokes” about panty fights (what the hell is a panty fight, anyway?) and making dinner and whatever. I want to be taken seriously, as a serious gamer, and a serious human being. And I want to finally have a gaming community that accepts me, not despite of who I am, but because of it.

I have written in the past about gaming communities from the perspective of examining what, exactly, defines a community. In revisiting this subject, I would like to focus on gender issues in the communities. The first post will be on my personal experiences being a woman trying to find gaming communities throughout my life. The second will be on how general gaming communities are “boy’s clubs,” with a look a recent kerfluffle more-or-less started by a popular gaming site, Kotaku. I’m going to leave the series open ended for now, since I may want to write more on it in the future.

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Filed under Gaming Communities; Gender Caste; Gender Cultism; Series; Video Games

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